The ROUR Assessment

Find out what’s holding your marketing back.

Enter your website, answer a few quick questions, and receive your personalized ROUR Score in minutes: where you stand, what’s working, and exactly what to fix first.

FreeAbout 4 minutesYour results stay private
  1. 1Enter your website
  2. 2Take the assessment
  3. 3Get your ROUR Score
  4. 4See what to fix first

Where should we send your ROUR Score?

We’ll email you a link to your ROUR Score and personalized preview so you can come back to it anytime.

How did you find us?

One tap. It helps us thank the right person.

What’s your biggest challenge right now?

Pick the closest one. Your ROUR Score preview will focus on it.

Ready when you are.

James will read your website, your search presence, your social profiles and your public listings, then score what he finds.

Website
Send my ROUR Score to

It takes 3 to 5 minutes. You can leave this page and we’ll email you a link to your ROUR Score and personalized preview. Your page is private: only you and anyone you share the link with can see it.

James, the golden lion
JJM Agency’s actual ROUR ScoreOut of 100
83Strong
StrongOur own website, scored by the same assessment you are about to take.
RReputation83
OOptimization91
UUser Traction80
RAcquisition79
Scored in October 2026. Our real result, not edited. What’s yours?
How it works

Four taps from curious to clear.

No forms to fill out, no questions to answer in your own words. You choose, we do the heavy lifting.

1

Enter your website

That’s the only thing we need to begin.

2

Take the assessment

Answer a few quick questions, then we read your site, your search presence, your social profiles and your listings.

3

Get your ROUR Score

One number from 0 to 100, with a score for each of four pillars.

4

See what to fix first

Your next moves, ranked by how many points each one adds.

What is a ROUR Score?

One number. Four reasons behind it.

ROUR measures the four things that decide whether a business gets chosen. Each counts for a quarter of your score.

R

Reputation

Do people trust you?

Your Google reviews, the proof on your website, and a credible presence customers can verify.

O

Optimization

Can customers and AI find and use your site?

Speed, search basics, structured data and mobile, so Google and AI assistants understand your business.

U

User Traction

Is an audience paying attention?

How active and engaging your social profiles are, and the content you publish.

R

Acquisition

Does attention turn into leads?

Clear calls to action, forms, booking, and the tracking that shows where leads come from.

Every number is traced to the evidence behind it: measured from your site and public data, or read against a fixed rubric. Anything we can’t see is marked not scored, never counted as zero.

See what your score reveals

More than a number. A reason, and a route.

Every ROUR Score answers two questions: why you got it, and what would move it. Here is ours, gaps included.

83Strong

Why we got an 83

Our own result. Strong where it counts, with real gaps still to close.

The evidence
Page speed Measured · 71
Google PageSpeed: 69/100 on mobile, 73/100 on desktop.
Proof on the website Measured · 67
Found: testimonials, an About or Team page, case studies or a portfolio.
Audience engagement Judged · 48
Engagement read as: Instagram weak, TikTok moderate.
Tracking in place Measured · 60
Analytics found (Google Analytics, tag manager); no ad pixels found. Pixels loaded inside a tag manager cannot be seen from outside.
What gets us to 90
Add more proof to the website+4

Real customer testimonials, credentials and results, with a clear About page and case studies.

Reputation · Some work
Put a form on the homepage itself+2

A short form or a free guide right on the page, alongside the call to action that opens the assessment.

Acquisition · Quick win
Track where leads come from+2

Install analytics and the ad platform pixels so every visitor and lead can be traced to its source.

Acquisition · Quick win
From score to action

A score is only useful if it tells you what to do.

1

Discover

We read your website, search presence, social profiles and public listings.

2

Diagnose

Every finding is scored and traced to the evidence behind it.

3

Prioritize

Your fixes are ranked by how many points each one adds.

4

Improve

Work through them yourself, or with a team that does this every day.

James, the golden lion
Meet James
Sophisticated technology underneath. Simple experience on top.

James is the AI marketing partner behind every ROUR Assessment. He reads the signals so you don’t have to, shows his evidence, and turns what he finds into a short list of next steps.

  • He shows his work: every score traces to evidence.
  • He tells you what he couldn’t see, instead of guessing.
  • He ranks your fixes by the points they add.
Who’s behind it

Built by marketers who do this every day.

“One coordinated growth architecture, built to support the brand and its retail partners.”

The Bulldog Winch case study

20+ yearsof marketing experience behind every assessment.
7 live sitesbuilt and run for clients across industries.
Client work
Vivo Health SolutionsBulldog WinchWaterhouse Agency AZBasha Wealth ManagementKyro FoundationJoyful Living HealthSort & Styled
Your turn

What’s your ROUR Score?

Take the assessment and find out in a few minutes.

FreeAbout 4 minutesYour results stay private
Building your ROUR Assessment.
Getting started
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This usually takes 3-5 minutes. You can leave this page - we'll email you a link to your ROUR Score and personalized preview when it's ready.